New York Amsterdam News — 1963-00-00827
1963
1 pages
✓ Indexed
!<_• ft. x. JhiuaicaUJAta
yyS, Sat, Oci. 8, 1963
Rerspiring Feet
What kind of powder do
recommend for perspiring
•
A powder consisting of a
teaspoonful of powdered
to two ounces of powdered
acid is very good for feet
perspire excessively.
a good habit aad read
rdam News — Every
MURRAYS
HAIR
DRESSING
POMADE
KEEPS
HAIR
NEATLY
GROOMED
ALL
DAY
hair toot and altck or abort.
I tiny dab of Murray-*
j doe* it. Yea. the MUX.
MAN hat the all-day oonfideooa
tar
BE A MURRAY MAN
Wunj'i Superior Hair Drown* Pom-
ada hu am the standard far good hair
Never
greasy — never
aScty Coataia*
ao acids, alkalies
ar other hanh ir-
ip your hair. Try
tt today oa a
a
w
I I
BARGAINS AND TNTEGRA-
GRATION, TOO — John's Bar
gain Stores - some 264 stores
from Florida to New York City,
with some 1800 employees,
hires some 600 (or 34 per cent
Negroes) from District Manager
down. Any item sold must be
a bargain or it isn’t carried in
stock. Shown are some of top
executives and managers at a
recent staff meeting in New
York City. They are, from left,
1st row sitting; Cliff Jackson,
(116th St.), Rick RivCTa (Canal),
John Benbow (8th Avenue),
Geo. Fernandez (47th St.). John
Fleetwood (555 W. 125th St.)
Clemmons Lucky (Lenox Ave.)
Lou Raice (109th & Bway)
Mike DiLorenzo (87th St.),
standing, 2nd row; Quinten Hin-
drew (Dist. Mgr. 34th St.) Sey
mour Bierman, (Dist Mgr. Low
er Manhattan), Reynando Ro
jas (162nd St.) Sal Quarantello
(121st & 3rd Ave.) Joe Hallack
(Clinton St.) Sy Rabin (57th St.
Bklyn) Hank Salas (40th St.)
John Koszalkowskl (Store Open
er) Israel Perez (14th St.) Lou
Block (Harlem District Mgr.)
standing, 3rd row; James Cor
nell (105th & 3rd Ave.) Walter
Roberts (116th & Lenox) Bob
Ford (145th St.) Jake Jordan
(57th St. B'klyn) Mai Gerstman
(47th St. Bayridge) and Marty
Silver (19th St St 8th Ave.)
(Gilbert Photo)
£very J)tem
very
^olm 3 &
arya
in
Store Wust & -A S
aryain
By
THOMASINA NORFORD
Women's Editor
New York house wives dally
learn of a big bargain at son
store and dash off to take advan
tage of the bargain. Just as oft
en she .sees a few other items at
the same store and buys them
while there.
However, there Is an unusual
system of bargains at John’s
Bargain Stores, all 264 of them
—which probably accounts for
the chain reaching 264 stores
(and one is opening up almost
_______ 1 to health; hair and scalp. Hi
Oc. tube 4ta*—at jar 7% •
barber tbopa.
auaJ from
MURRAY'S SUPERIOR
PRODUCTS CO.
1.1
READING
GLASSES
s
Any strength yen need.
t
Price wcliiti looses qmI frame ma
5.85
MADE WHILE YOU WAIT
to to yeer ewe proscripttoa
from ckeice, corsf elly sew^iww ■■isrwi**
? MARTIN BROS. OPTICIANS
. dD Fulton St. at Hoyt, next to AtS 161-19 Jamaica Ave. at 162nd St
BROOKLYN
JAMAICA
weekly somewhere), since It be
gan in 1927 just before the big
depression which began In 1929.
The unusual system is that
EVERY ITEM in the stores
MUST be a bargain, or it is not
in stock. They carry nothing regu
larly. If the buying department
can buy. so that the item can be
sold at a bargain, John’s Bar
gain Stoves buys it and sells it.
No buying bargain — no stocking
of the item.
Bargains and Integration Too
The other fascinating aspect of
John's Bargain Stores Corpora
tion is that they hire on the basis
of merit only — and for any job.
Out of a total of 1800 employees,
over 600 (or some 34 per cent)
is Negro and from the top posi
tion of district Manager down
Florida up to New York City. I
know what you are saying —
"Sure, and all 22 are right here
in New York!” Nope you are
wrong again! They have Negro
managers in Atlanta, Tennessee,
Florida and North Carolina, too.
You want to know something
else? The top executives didn't
know how many Negroes they
had, nor where they were! I ask
ed about this and they had to go
call all the stores to find out by
'‘counting heads.” They just don’t
care who you are, if you can do
the job! Actually never think
about it.
When I went through the plant
here in New York City I was
constantly being told about the
"bargains and how some of the
bargains are purchased so that
they are bargains” and I had to
keep coming back to the hiring
policies of the plant.
And you want to know where
they put him? Harlem? No! His
territory, the stores he supervis
es, is from 34th Street on down
to the Battery! He is Quinten
Hendrews.
Don’t Think of Color
Each time I’d ask a question
about the hiring of Negroes etc.
(you know those things that ‘we’
are interested in, like equal op
portunity, civil rights, treat-us -
agers in the chain that runs from with - dignity program etc., etc.)
22 Negro Managers
chain has 22 Negro man-
TRiangle 5-8967
Office* one flight up — Daily 4 Sat. to 6, Mon. to 7:»
JAmaica 6-0640
_|J-----The
Zelda At The Playboy
'Zelda at the Playboy” was
the title of the fashion show*
dinner party presented at the
Playboy Club last Sunday after
noon by the Zelda Wynn models.
The models were Misses Penny
Penn, Joan Barbour, De De Wil
liams, Jacqueline Brooks and
Marion Barker, Edgar Worell was
the male model. Miss Millicent
Taylor was commentator.
Among the guests were the
Cecil Cardys who had been mar
ried at the Abyssian Baptist
Church in the afternoon by the
Rev. David Licorish and Mes-
dames. Misses and Messrs Arthur
Barbour, Berna Moore, Barbara
Bella, Ernest Procope, Euva
Dembry, Leddi Taylor, the Lem
uel Bullocks and the Major Rob
insons.
NOSES RESHAPED
race uktino.
SKIN PLANING.
sera.
wrinkle*. eyelid*,
large or « m 611
breast*, »cne pit*,
mole*, etc.. cor
rected by plastic
surgery. Hair trana-
plantattoo lor baldnea*
and Information free
DR. C. K. DAVIS, S3 I. STREET
Car. Pork Ave NJ.C. 21, K 4-0452
(to)
Also. Shirley Willis, Marie Bol*
den. Cleo Simms, Mamie Dixon,
Adorisia Penn, Jean Rice, Robert
Cooper, Mabel Burnett, Bert Ross
Herbert Evans, Arnold LaCruz,
Ltois Alexander, Shirley Willis,
Edna Jones, Elsie Jackson, Car
men Grey. Rhoda Pleasants and
the Cameron Hayneses.
Celerity
Celerity Is never more admired
Than by the negligent. — Shake
speare.
Second Chance at Youth!
You’re yourger looking
...with a mh hair
color in mere minutest
Let Tint* re-color year
gray, dingy hair with
the natural luatroua
color of youth. Tint*
leave* hair aoft.
radiant—young
looking! No harsh
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because Tints it
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in 14 different youthlul hair color shade*.
*1.50 plua tax at your favorita Druggwt.
CREMl
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SHAMPOO Ljfl
Karl Cohen, top executive who
was my host, seemed baffled.
Atul I got the idea, he had nev
er- though about “color’ in the
entire operation in terms of em
ployment.
I wanted to know how every
thing in I»arh «tnr» rrmiri be sold
at a bargain and I discovered
that it’s the buying policy. They
buy off season. Like a nice wool
cap for your teenager is bought
in July. Top name bathing suits
might be bought during the big
gest snowstorm of the winter
Get it.
Items Below $1
They buy by the hundred thou
sands and with the triple A credit
rating they have — any manu
facturer will deal with John’s
Bargain Store buyers. They buy
basic things and it’s rare that an
item is over $3 and usually it is
below $1
While many stores lose a lot
through pilferage — John’s suf
fers little. The reason — the
goods are too cheap and usually
too big to carry out easily! They
also have a security force, but
the work they have to do is mi-
nor.
Some of the recent bargains
were $1 toys for .59; name brand
shirts for $1; a $2 scrabble set
for 51 and on and on the bar
gains go.
Some of the most Interesting
personnel policies would make
any regular professional person
nel staffer shudder. For exam
ple, one of the top managers was
a shoe shine boy; another was
an elevator operator and another
was a delivery man. They have
an uncanny way — I don’t know
how they do it — for picking
potential talent that has not been
developed.
The personnel policies, the in
tegration that they were not
aware they had; and the stores
where every item is a bargain
has many house wives going
there first, then going “shop
ping."
The top management are all
members of the family. Ben Co
hen is president and David and
James Cohen are chairmen of the
Board and vice president.
Family Budget Standard
Shows Living Costs Rise I
An 18 percent rise In the stand- fibers and other technological ’
technological
ard of living of low-to-moderate
income New Yorkers is revealed
in the “Family Budget Standard",
published October 3 by the Com
munity Council of Greater New
York, planning and coordinating
agency for the city’s health and
welfare services.
The Standard reflects changes
in American living standards in
the post-war period, according to
Miss Eleanore T. Lurry, chief of
the Community Council’s Budget
Standard Service.
According to the 1963 Standard,
a family of four would require
$6,268 annually to buy the goods
and services needed to maintain
a low-to-moderate standard of liv
ing. Under the old Standard the
family would require only $5,325.
Amounts in both instances are
based on prices for October 1962.
and include personal taxes, social
security. New York State disa
bility insurance, life insurance
and occupational expenses.
sments.
improvements.
Used By
Agencies
The Standard serves as a yard
tandard
stick to measure the cost of living
requirements in New York for
self-supporting, low-to-moderate
income families of any size and
composition, and is designed pri
mary for the use of welfare and
health agencies, and helps them
to assess iimome adequacy and
the family’s use of money. It
provides current reference mater
ials on family living costs, typical
requirements, retail prices and
related data.
It establishes a basis for set
ting free scales consistant with ab
ility to pay for services rendered
by public or voluntary agencies,
and determines eligibility for free
services. Prices are updated an
nually, and 1963 prices will be
available from the Community
Council in January 1964.
More For Elderly
IOGS Reception
The 1963 Standard shows that a
retired elderly couple requires
$3,141 annualy to maintain cur
rent standards of adequate con
sumption. The 1955 Standard
woud have provided only $2,535.
A young couple, both of whom
are employed, requires $5,507,
compared to $4,563.
A young unemployed widow
with a four-year old child requires
$2,847, compared to $2,441. An
employed girl living in a res
idence club requires $3,789, com
pared to $3,443.
The Independent Order of Good
Samaritans gave a reception last
Saturday evening at the Mechan
ics Hill in honor of Mrs. Rosel-
venia York who has been select
ed as the Right Worthy Grand
Presiding Daughter of the Right
Worthy Eastern District Grand
Lodge No. 1 of North America,
the West Indies and Bermuda
Mrs. York was escorted by
Right Worthy Grand Chief Lester
Clark. Lewis Tavlor was guest
speaker. Richard t’older was em
cee
More meat and preferred foods,
Other program participants
are included in the new standard.
were Rev. Roland Edgecombe.
There is a larger allowance for Edward Mrs. Ada Tull,Mrs
household operation higher fuel!Ai„ander, Charles Matt-
and utility consumption and forihews and Lev| Taylor
recreation.
----------------------------------------------------
Clothing Costs Down
In considering the requirements '
of elderly persons, the need for
some household service by the in
clusion of a minimal amount of
"paid help" in the form of tips
for deliveries and occasional
housework help.
Clothing coats. Indicate a de
crease in quantities because of
the durability of some synthetic
Don t Cut Corns
Calluses, Warts
Use New Magic Rub Off
Theoaands of auffamn from laming coma,
callaaa*. and mnunon wait* now moon
astonishing mania with an amaimg new
formulation that rah* them off painlessly
and safely without danger of infection from
cutting, acid* or ahrati.aa. Sacra* is a
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DERMA-SOFT thee softens end disenl.ee
thorn tormenting, hard to ramore growths
so that they rah right oil, le.rtne «n,r
“T00*1* ‘t*1 »°ft- So Soot taftt another
Get DUMA-EOPTar all druggist*.
Esthers
“SAVE IT”
"SAVEIT" is Esther's mw toronto
tor mau and want a product
designed to help prevent the ton uf
heir by destroying scalp bacteria
h^a»L l«»» tone in OBatro
sanal
■FFwwtaiswyj ran, anvvi lemgifii wsewi
ether thia spate—a preduct delipned
to restore natural ails, giving
lUITrt, DWOUTy 0110 SIWWfTR, COW*
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verting short, stubby, IHelets heir
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